Home Icon

Google to push the cost of tablets down, regardless of the other brands

By Leigh D. Stark | 1:07 pm 29/03/2012

In case you haven’t noticed, we’re more than a little surprised that big name manufacturers responsible for Android tablets haven’t responded to Apple’s iPad price drop with urgency. The maker of Android – Google – may be joining us, with a development popping up that could push down the cost of Android tablets whether other manufacturers like it or not.

According to a new report by overseas tech industry website DigiTimes, Google is looking to enter the 7 inch tablet market later this year by introducing an Android tablet of its own to compete against models released by other manufacturers, including Toshiba, Samsung, Acer, and Amazon’s Kindle Fire.

Quite a few of the currently available 7 inch tablets range in price from $400 to $600, higher than some of the 10 inch tablets. For many customers and reviewers, 7 inches is seen as the perfect size for a handheld computer, making the device closer in size to a book or magazine, fitting in handbags and personal luggage more easily than a 9.7 or 10.1 inch device.

Amazon's $199 USD Kindle Fire was never released in Australia, but it has made waves overseas, bringing Android and a tablet experience to customers not willing to pay more than $200 to buy a tablet.

Google’s tablet would likely be named similarly to the company’s Nexus smartphones and would feature a price near that of $199, thereby giving customers a better price with which to dive into the tablet market.

With a less expensive Android tablet, competing manufacturers would have to drop their prices accordingly or risk losing out to Google.

While past Google Nexus smartphones have been built by both HTC and Samsung, Google looks to have tapped Asus for this project, the company behind the well-received Transformer and Transformer Prime tablets.

There’s no iron-clad release date for an official Google tablet as of yet, but rumours suggest that this model could be announced in June to coincide with Google’s I/O conference on June 27th.


Latest reviews

  • Review: HP Envy 15

    Thin and light isn't on the checklist for everyone, so if you need big and speedy, HP hopes to fit the bill with something to make all of your…
  • Ultra only in size: Sony's Xperia C5 Ultra reviewed

    Budget phablets tend to attract attention, and Sony's C5 Ultra is certainly doing that, boasting a lovely 6 inch screen and 4G for just over $500. So what's wrong…
  • Review: Incipio ClamCase Pro for iPad Air 2

    The iPad Air 2 is already a great tablet, but what if you want to join that "post-PC" world and ditch the laptop altogether? Incipio's ClamCase Pro could be…
  • Review: D-Link Taipan AC3200 modem router

    Need a ton of performance for WiFi at home? No worries, because D-Link has something that might fit the bill, and it's so big, you might even have problems…
  • AppMonday: QuizUp

    The useless knowledge we all have could fill a room, and possibly an encyclopaedia, but now you can flex your trivial knowledge muscle with a game that only takes…
  • Review: Bose SoundTouch 10

    The next area to get attention in the sound world isn’t big headphones, though we love those too. No, it’s multi-room, and while Sonos may well dominate, Bose is…
  • Review: Nespresso by KitchenAid

    The instant espresso market we refer to as “inspresso” is hot at the moment, but most of the machines tend to offer a plastic look that might be premium,…
  • A day of ordinary: Motorola's flagship X Style reviewed

    This year, Motorola has not one, but two smartphones it wants to call flagship, offering a choice between solid battery life in the X Play or solid specs and…
  • AppMonday: Fenix (Android)

    A more modern take on what Twitter can be, Fenix is one of those very Android-inspired apps that feels like aims to make things simple.
  • Review: Plantronics BackBeat Sense wireless headphones

    You shouldn’t have to spend a fortune to have decent sound and not need cables, but this is becoming a thing where it’s obvious that you do. Or is…

“How do you stop yourself from being caught out by these scam artists?”

Read More

Tell us…

Will you be installing an ad blocker on your smartphone?

View Results

Loading ... Loading ...

“There’s certainly no doubt that you can find a bargain, but like always, you get what you pay for.”

Read More