Home Icon
motorola-project-ara-01

Motorola moves beyond the box, builds phones with blocks

By Leigh D. Stark | 5:06 pm 31/10/2013

Remember when you were young and used Lego to make houses and cities with your imagination? Some people never moved on from playing with blocks, and Motorola might even have a phone coming made with the same principle.

Coming out of Motorola’s Advanced Technology and Projects group, Project Ara is a neat idea that will allow people to customise their phone the way they want to.

It’s all well and good being told you can get a new phone with Near-Field Communication, 4G, a fast processor, and a big battery, but what if you don’t need a few of those things and want two batteries powering it?

That’s the idea behind Project Ara, which also has something in common with Phonebloks, an idea that popped up earlier in the year by Dave Hakkens which encouraged a system where people could build their smartphones the way they wanted to with technology blocks.

There’s a frame that holds everything together, and then you pick and choose the parts you want on the back, adding in a different part as you choose, whether it’s a processor, more battery, extra storage, or even another screen.

Motorola will apparently be working with Phonebloks to create a stronger system, and while there is no actual product ready for release yet, Motorola anticipates more activity on this front later this year.

Source: Motorola Blog

Latest reviews

  • AppMonday: Pac-man 256

    Endless runner games like “Temple Run” and “Flappy Bird” are certainly addictive, but what happens when you mix them with the old school retrolicious charm of 80s arcade gaming?
  • Review: Asus ZenBook UX305

    Ever since Apple rolled out the MacBook Air, companies have been trying to do their best at making something close, and in the UX305, Asus might finally have nailed…
  • Samsung’s best phone yet: the Galaxy Note 5 reviewed

    Samsung announced two big phones in August, with a phablet for every purpose: style and substance. We’ve done style, so let’s find out what Samsung’s answer to substance is…
  • Review: Amazon Kindle Paperwhite (2015)

    Don’t need the crème de la crème when it comes to your eReading experience? Amazon’s Kindle Paperwhite does it with all the clarity of its Voyage sibling, but is…
  • AppMonday: Macronos

    Sonos owners are used to the constant evolution that is the Sonos app, but an app made exclusively for Android makes Sonos a little more playful with a one-touch…
  • Bigger, again: Samsung’s Galaxy S6 Edge+ reviewed

    Samsung’s next big thing is bigger, as the S6 Edge arrives with a plus-sized sibling, but is it more than just a big brother?
  • Review: Astell & Kern AK Jr

    You might think that media players are dead now that the smartphone has taken over, but if you like your audio high quality with support for 24-bit, there’s still…
  • AppMonday: Pixl

    Tired of the same old same old selfies and snapshots? Pixl changes the formula slightly by pixelating your images and bringing squares, triangles, half circles, and more.
  • Review: Sony Xperia M4 Aqua

    Sony’s phones frequently dabble in water proofing, but it’s usually only in the high-end. What happens when Sony brings water resistance to the mid-range?
  • Game changer: Panasonic’s 4K-friendly G7 reviewed

    Panasonic’s latest take on the mirrorless camera not only show it has the guts to be a great camera, but a very creative and forward-thinking one, too.

“How do you stop yourself from being caught out by these scam artists?”

Read More

Tell us…

Which smartwatch are you interested in buying?

View Results

Loading ... Loading ...

“There’s certainly no doubt that you can find a bargain, but like always, you get what you pay for.”

Read More