It’s from Bang & Olufsen, so it should play music or display a picture, right? And it’s an alarm clock, so it should have a radio tuner built-in, right? The BeoTimer, in fact, does none of these – rather it’s a kind of time-keeping wand capable of switching on or off – according to programmed alarms and sleep times – any B&O TV or music system you might have in your bedroom so that you can wake up and fall asleep to the sights and sounds from said Danish-bred gear.
Useful in other areas of the home with B&O equipment, the BeoTime will also adjust volume levels, change tracks, stations and channels.
Menus are navigated via the big centre button, with time, alarm time and alarm source displayed on small top-mounted panels.
The BeoTime has a built in accelerometer too, so this information changes in orientation with how the flute-shaped clock is being held. The alarm is disabled by depressing the metal plunger at the end of the anodised aluminium tube, and the whole rig operates on three AAA batteries – which is kinda lo-tech for something that costs $575. Available from B&O stores in September.
The Bang & Olufsen BeoTime alarm clock has an RRP of $575.