“We wanted to make one of the few things you do every day enjoyable and easy, but also smart and advanced. The features of ClickStick make putting on deodorant a better experience, but the application technology can be used with virtually anything.”

As for refills, that’s an interesting one, because while ClickStick will be making its own replacement blocks, it will also be making refills for you to pour the replacement gel in the same block and save on plastic. Alternatively, we’re told that your own deodorant should work, though ClickStick has yet to reveal details about this.

As for pricing, the rather unique gadget is on KickStarter, and starts at $19 USD, with a view to being released internationally if/when the product is successful in funding.

We’re still not sure if this is a really useful gadget, that said, but are willing to give it a shot. We give lots of gadgets lots of shots — it’s what we do — but this one is just a little strange.

I mean, it’s deodorant. Most of us have no problem wearing it, and applying it isn’t rocket science. Sometimes you put on a little too much, and sometimes you don’t.

Does this really need a form of technology behind it? And an app? Seriously?

It must be a Thursday. I could never get the hang of Thursdays.