Samsung has been spending a lot of time in phones, tablets, and home audio, and now it’s time to see what the company is doing with cameras, as we go exclusively one on one with the NX30.

The next camera to be launched by Samsung certainly comes with its fair share of specs, and aims to encourage anyone who wants a more capable mirrorless to give Samsung a go, packing in a 20.3 megapixel sensor, ISO range up to 25600, up to 247 focus points, up to 9 frames per second shooting in either RAW or JPEG, Full HD video support, creative modes, optical image stabilisation, a flash, hot-shoe for external flashes, and more.

A 3 inch Super AMOLED touchscreen is also included that can be positioned at various angles, and a 100 percent field of view viewfinder is built into the camera with the ability to work top down, too.

From the first play, Samsung has certainly put some effort in with the design, taking the familiar protruded grip on a camera body, but slimming down everything else.

The work here is very noticeable, and while you can still hold the camera comfortably in the palm of your hand, cradling with your fingers, the other other way of holding — gripping with the right hand and hoping for the best — feels very firm and stable, which should bode well for beginners.

Stick the camera in your hand, though, and your thumb and forefinger will make their way around the controls.

Where your forefinger goes, there’s the shutter button sitting atop a power switch, surrounded by a control wheel, and two buttons acting for metering choice and WiFi. Behind this are your mode wheels, with the big one letting you jump easily between manual and auto modes, and shooting speeds.

Then you have a neat selection of buttons and a flat control wheel with a directional pad underneath next to the screen, which pulls out and can be articulated in various directions. And even though there are buttons on the side, Samsung has provided an OLED touchscreen to use here, too.

Samsung’s “I-Function” concept is here too, making it possible to change shutter speed and aperture, not to mention ISO, while simple holding the lens.

So you have a few options at your disposal, but the real question is, how does it play?

Image from the Samsung NX30. Full size image available by clicking on the photo (warning: 7.7MB)

Not bad would be where we’ll start from, and move from there, as the NX30 feels more like a tightening of the design and technology the company has been using in its cameras.

Provided the camera is paired with a decent lens, the image quality appears to be pretty good, with sharp details, solid colour recreation, and a good assortment of controls for the modes on offer.