With the launch of the HD7, HTC is betting on the simple Windows Phone 7 interface as a way of bringing in new smartphone users.

Outside of this, the new phone features 16GB included memory, WiFi, GPS, 720p HD video camera, 5 megapixel digital camera with dual flash, and a 4.3 inch Super LCD offering a range of angles where the colour looks good.

“I think the key feature of this handset is that it’s easy to use,” says Ben Hodgson, Country Manager for HTC Australia and New Zealand.

One feature that you won’t find on any other smartphone available in Australia is the kickstand. On the HTC HD7, the metal around the rear camera can be flipped out, allowing the phone to rest on its side with a simple hinge stand.

Microsoft also made mention that the HD7 is one of the first in Australia to support some new upgraded improvements, including better performance and the ability to copy, cut, and paste.

Telstra has first dibs on the HD7, with the retail price set at $768 (RRP), but the phone can be grabbed on a 24 month Next G Cap plan or Telstra Business Mobile Plus Plan from March 29.