If there’s ever a sign that this year will be about getting more people to adopt the new TV standard that is Ultra High Definition, it’s knowing that even the camera maker Polaroid is getting in on the action with a model that hits well below the pricing belt of other manufacturers.
It’s something that we probably won’t see in Australia, partially because Polaroid doesn’t exactly have a massive distribution locally, but also because the few Polaroid things that are sold here aren’t TV related.
Still, it doesn’t make the announcement any less interesting, as the company that made instant film popular will have a 4K TV out in America this year.
The 50 inch TV will be called the 50DSR9000 (above) and will provide the 4K Ultra HD resolution to Americans for a suggested retail price of $999.99, with three HDMI ports.
Interestingly, it’s not Polaroid who is making the TV, but rather Empire Electronics, a brand we’ve never heard of and as such isn’t filling us with a lot of confidence over how good a quality this 4K TV will be. Rather, it will likely be similar to the Seiki 4K TV, a similarly price $1000 TV released last year in America.
Even if the TV isn’t on par with products from Samsung, LG, Sony, and other manufacturers, though, there are likely people who will jump in, as the price difference between a budget 4K TV and a decent one will still be several thousand dollars, and that’s a lot of moolah.
We’ll be curious to see if these new breed of TVs get that cheap in Australia, and imagine we’ll hear from our own budget TV e-tailers shortly. Paging Kogan?