Price (RRP): $4999
With Sony’s new TV launch a couple of months ago it focused primarily on two things. The first was the forthcoming 3D models, and, no, the model under review here is not one of them. The other was the company’s decision to add a bit of a tilt to its TVs. It strongly believes that TV viewing is more enjoyable if the TV is a little below eye level, and tilted slightly up to present an undistorted face to the viewer.