SBS, a.k.a. Special Broadcasting Service, has launched a news app for those interested in local and international multicultural news.
The new SBS News app reflects SBS’s continued commitment to quality, in-depth news and current affairs from Australia and around the world. Improvements to the network’s digital platforms aim to make SBS’s news and current affairs content more accessible to users, anytime and anywhere.
SBS Director of News and Current Affairs, Jim Carroll said: “SBS’s digital-first strategy puts our audiences at the heart of everything we do. In a time when trust is more important than ever, we want Australians to know they can continue to rely on SBS News to deliver quality, trusted news from around the country and the world, across the devices they use most.”
The app features a minimalist layout for intuitive navigation and a faster experience while personalisation capabilities will deliver updates to users throughout the day.
The SBS News website has also been updated to offer a more natural user experience. Simplified navigation and enhanced streaming capabilities support the growing trend towards video news. Optimised for mobile, tablet and desktop, SBS News online keeps users informed at home, in the office or on the go.