Storm watches dazzle us with bright colours and flashing lights

The standard digital watch hasn’t changed much over the years, but that looks like it may change as Storm London shows off its new range of digital watches that could change the way you tell the time.

Storm’s watches aren’t like your ten buck wristwatch that you got for cheap last year. Each features a specific way to tell the time and is encased in what feels like a very solid metal.
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The Storm MK2 Circuit is surprisingly easy to tell the time with. The left column lights up with the hours 1-12, while the right uses ten-minute increments (10, 20, 30, 40, 50) and one-minute increments.

One of the watches – the Cosmo – is so complicated that you’ll even need to spend time with the manual just to understand how to read the time. Think of it as translating the old game “Space Invaders” to reading the time.
In comparison, the other two watches we looked at – the MK2 Circuit and Camden – were easy to understand. The Circuit lights up on hour, ten-minute, and minute increments, while the Camden comes alive when touched and shows the time in bright red dots.