Sony has launched its premium mainstream TV range, tagged X9500G. Rather than sending TVs to various reviewers, Sony brought reviewers to the plush QT Hotel in Sydney to spend a night with the TV, so to speak. The one with which I shared a room was the Sony KD-55X9500G.
Sony KD-55X9500G Features
As the model number suggests, the Sony KD-55X9500G is a 55-inch TV with UltraHD – 3,840 by 2,160 pixel – resolution. But what did I mean about “premium mainstream”? Well, this TV incorporates all of Sony’s latest tech, but uses an LCD panel with LED backlighting. Its fully premium models are OLED. No doubt we’ll look at what’s latest on that front in the future. Meanwhile, LCD/LED provides an excellent picture at a reasonable price. This one is $2,699.
What sets the Sony KD-55X9500G above the 55X8500G ($2,199) are:
The “X1 Ultimate” picture processor – Sony’s
latest and best
“Extended Dynamic Range Pro”, offering greater
“Full Array Local Dimming”, to which I shall
“X-Wide Angle”, which permits a wider
high-quality angle of viewing the picture
“X-Motion Clarity”, which is improved motion
smoothing and detail enhancement in moving parts of the picture
“Netflix Calibrated Mode”, something I shall
also expand on below
“Hands-free Voice search”
As with the lower model, this TV also supports the Dolby Vision, Hybrid Log Gamma and HDR10 picture standards.
The Sony KD-55X9500G is an Android
You get voice search because for some years Sony smart TVs have used Android as their operating system. And that means it includes Google Assistant. On the lesser model, you talk by pressing a button on the remote. And you do that also on the Sony KD-55X9500G. But the body of the TV also has a built-in microphone, so you can just talk at it – “Hey Google” or “Okay Google” – as you would with a Google Home device.
I can’t say I used this feature exhaustively, but I did get
a sense of how it worked in effect. First, Google’s voice recognition engine is
probably the best there is. The TV was remarkably accurate at showing my words
on the screen. Second, it was relatively slow. My Android phone was in the
room, and since the TV wasn’t linked to my Google account, both the TV and
phone answered my requests. The phone was giving me answers before the TV had
resolved the words. Third, there were some things that either the TV wouldn’t
do, or I couldn’t find the right words to invoke. I could switch it to HDMI 2
with words, or increase the playback volume, but it would not bring up, say,
the picture settings menu or return to the home screen. The combinations of
words I could think of just resulted in Google searches for videos relevant to
Not that controlling the TV’s own functions by voice is a
particularly useful thing. It’s usually far easier just to tap a button on the
remote. Especially with this TV, because the remote control isn’t an infrared
model. It connects via Bluetooth, so you don’t have to do such old-fashioned things
as pointing the remote at the TV.
New Android stuff
And even though the Sony KD-55X9500G TV’s Google Assistant functionality might be slower than that of a phone powered by a Qualcomm Snapdragon 845 processor, it was no slouch as TVs went. It switched between screens and functions snappily. The latest iteration of Android TV layout is a marked improvement over previous versions. It was intuitive and also highly controllable.
Pretty much any streaming service you can think of is
available on this TV (assuming you have a subscription). I watched content from
Netflix, from Stan and from Google Play Movies. The connection speed in the
hotel room was between 11 and 21mbps, and picture quality was excellent.
The remote has dedicated “Google Play” and “Netflix” keys.
Broadcast TV? I can’t offer a valid opinion because the TV wasn’t plugged into a broadcast antenna, it being in a hotel room. But I would note two things. First, Sony TVs aren’t known for having any difficult with the core task of delivering broadcast TV. And all the catchup apps were loaded onto the TV so I could watch much of the same stuff streamed, rather than sent over the air.
Netflix Calibrated Mode
As for the Netflix Calibrated Mode, apparently Netflix sends
metadata along with the signal. I didn’t know this until informed by Sony. Switching
this mode on (in picture settings) when you’re watching Netflix lets the TV
make use of it.
Netflix streams at 60 frames per second, but since a lot of
stuff – almost all movies, for example, and many TV shows – are shot at 24fps,
they tend to look a little jerky in their motion. Much of this is disguised by
motion smoothing. Still, amongst other things the Netflix Calibrated Mode can
pick and choose amongst the transmitted frames and display only the original 24
frames in each second. That’s something I’ve seen on some high-end Blu-ray and
DVD players for playing back US-format DVDs.
I gave it a try out on “Riverdale”, a Netflix Original I
picked out pretty much at random. I can’t say I noticed any increase in motion
smoothness. Indeed, I preferred the default Sony picture, which was a little
more intense in colour and contrast. But it’s good to have the option there for
enthusiasts. Chances are that the slightly reduced colour and contrast
intensity are more accurate.
Full Array Local Dimming
The standard LCD TV these days uses edge lighting. LCDs work
by controlling at the pixel level the passage of light from a backlight.
Originally the backlight was one fixed panel behind the LCD. When edge lighting
was later introduced, it was often represented as some kind of image
enhancement. In fact, it was simply a way of making the TV panel thinner. The
mirrors used to spread the light were thinner than the lights.
LCD panels can’t entirely stop the light. They don’t go
fully opaque, so some light leaks through pixels that are supposed to be black.
Having an array of individual LED back lights, which are switched on, off or
dimmed under the control of the picture processor, can improve contrast by
making the areas of the picture which are supposed to be dark even darker.
OLED TVs don’t need that because they can go fully black at the pixel level. So, in effect, they have more than 8 million individually lit cells. With full array local dimming, the question becomes: “How many?” The more elements in the array, the more localised the dimming.
Earlier in the day, during a product demo, I asked the Sony
representative how many elements there were in the array for this TV. He
declined to say, suggesting that this is a kind of misleading figure since
there are other important aspects of an array’s performance, such as the
calibration of the brightness control. That’s true, but there are lots of
figures specifying home entertainment equipment which are, taken naively, quite
misleading. For example, just about every time the output power of some audio
device is mentioned.
That evening, in the hotel room with the Sony KD-55X8500G TV,
I paid close attention to the panel during the credits of a couple of movies.
Credits typically used white text on a black background. On this 55-inch panel,
I’d estimate an array grid of five across by four up and down. That is, twenty
zones of backlighting.
That’s much better than nothing. But far from leading the
Nonetheless, watching regular program content, some of which contained some quite dark scenes, the black levels were generally quite satisfying, and it was rare for backlight break-through to be noticeable.
Not quite plugging in the Sony KD-55X9500G
Streaming is one thing. But do you use a PVR? A DVD player?
A Blu-ray player? The Sony KD-55X8500G has a several HDMI inputs. I brought
with me an UltraHD Blu-ray player and a few select discs to make sure I could
test the TV with known material.
Unfortunately, that proved to be a disaster. Not because of
the TV, but because my trusty UHD player seemed to suffer some invisible damage
in the Qantas airplane. It looked fine on the outside. It switched on normally.
Everything seemed to work. But it would no longer recognise any of my discs.
So rather than using certain movie scenes I’ve isolated
which make clear particular aspects of picture performance, I’ve had to rely on
general viewing of streaming material, plus some digital test patterns on USB.
(This hotel reviewing thing definitely has drawbacks in comparison to having
the thing to be tested in my office!)
As best as I could judge, the motion processing of the Sony KD-55X9500G TV was as good as it gets. In several hours of viewing, not once did the artefacts and distortions I look for appear. That speaks very well of the picture processor, since I’m quite particular on this front.
My UltraHD test patterns confirmed that with video content
the TV was able to display full colour resolution – 3,840 by 2,160 pixels in
each colour – with video. However, rather than offering up 4:4:4 colour with
still photos, it fell back to 4:4:0. You probably won’t see the difference with
real photos, but I can never understand why some TVs are more capable with
colour handling from video than they are with stills.
The grey scale ramp showed good clean graduations between
the levels, with no crushing of either blacks or whites.
I wouldn’t call the Sony KD-55X8500G TV a revolutionary
improvement of what Sony has previously produced. But it is a very solid, very
usable and very pleasing TV and a price that would have been unbelievable a few