Samsung Microcodes is a nationwide treasure hunt to find tiny microcodes embedded in Samsung’s advertising – display, posters, TV, online, mobile, and anywhere.

The Samsung Microcodes prize – hundreds of thousands of dollars’ worth of Galaxy S20 Ultra smartphones!

What is Samsung microcodes?

Microcodes are the word ‘phone’ spelt in a variety of ways. They are in advertisements within Samsung Experience stores and kiosks, Facebook, Instagram, online banners, in cinema spots and selected out of home spots from today (12 March) until codes last.

Codes are very small – tiny even – and will require you to use a magnifying glass or a smartphone zoom – bet you wish you had a 100X Space Zoom S20 Ultra 5G now!

Samsung Microcodes

Help – it is not too hard

Breadcrumbs a.k.a. clues will be planted on Samsung Australia social channels – Facebook, Instagram and Twitter. Samsung has enlisted the help Demas Rusli of Instagram fame, and YouTube stars Mr Muselk and Unlisted Leaf who will also be dropping hints to their audiences about the code whereabouts.

How to play Samsung Microcodes

  • 18 years and older
  • Find a Samsung Galaxy S20 advertisement in any of the following: Samsung Experience Stores and kiosks, Facebook, Instagram, Samsung online banners, TV, cinema, and select out of home placements.
  • Scour the ad for the word ‘phone’ written in geometric writing.
  • Once found, pop the code into the Samsung Microcodes microsite to confirm a winning code

Only the first person to enter each unique code will win a Galaxy S20 Ultra.

GadgetGuy’s take – Why Samsung Microcodes?

It is an original and smart way to draw attention to the fantastic S20 Ultra (GadgetGuy review here) and the unique 100x Space Zoom.

And the prize – around $2,000 in value – is highly desirable and acclaimed by tech media as the best 2020 Google Android smartphone – so it is likely to attract a lot of treasure hunters.

Don’t be discouraged – start looking now.